Spotlight the benefit of the VIP Offer container here, such as “without all the endless back and forth that usually happens with traditional web design packages” or “without having to wait months for your sales page copy to be ready” Suggested: Use italics for this line!
Overview paragraph of what’s included in your VIP offer, eg. Your day includes [thing A], [thing B], and [thing C], fully implemented and ready for action, without you having to lift a finger. Tell us about your [biz/offer/ideal client/needs, whatever you’ll ask on the intake form], and we’ll handle the rest!’
[FUTURE PACING/BENEFITS]
Describe what their biz or their life will be like when this is done.
What challenges that they’re currently facing will be a thing of the past?
What’s one thing they’ll NEVER have to deal with again?
What emotional burden will be lifted by working with you, such as ‘no more money shame when your brand new accounting system is finally set up’ or ‘Say bye-bye to cringing every time you drop your website with its outdated copy + offers, say hello to a ready-for-action website that is finally current and fabulous
[WHO IT’S FOR/WHO IT’S NOT FOR]
THIS IS *PERFECT* FOR YOU IF…
- Highlight what would make someone a perfect fit for this offer here – be sure to keep it very upbeat and positive.
- Use voice of customer research for this, if you have it - what made your past clients purchase? Can you turn their words into a piece of copy for this section?
- Consider including a positive goal like, ‘You’ve carefully crafted your brand voice and now you’re ready to amplify your visibility and scale with… [offer deliverable]
THIS MIGHT NOT BE RIGHT FOR YOU IF…
- What are the basic requirements for working with you? Gently mention here what would make someone a poor fit for this offer.
- What are some roadblocks or missing elements that have held up past projects? Mention them here, such as ‘Before we can create a speaker highlights reel, we require at least 3 recordings of past speeches’
- If you need their input/feedback during your VIP Offer, make sure you specify that by stating ‘You can’t be available by Voxer/Slack during the VIP Day/Week
Maria was nothing short of amazing – she created a PERFECT bookkeeping system for me and showed me how quickly + easily I can handle my financials. I can’t believe I waited this long to do this, I am so relieved I am no longer a financial hot mess. Highly recommended!
CUSTOMER NAME,
BUSINESS NAME
- Outline your deposit process here; eg. ‘pay the deposit today and choose the date you’d like us to complete the project by’
- Estimated time to complete: [xx] minutes/hours
- Outline what you’ll need them to complete before you begin; a questionnaire, a Pinterest mood board, gather their prior year financials, etc
- Do you need logins/access? Let them know they’ll need to share that + your preferred method, eg. LastPass or Add me to your Facebook account
- Estimated time to complete: [xx] minutes/hours
- Share what you’ll discuss and the purpose of the meeting
- If you need them to prepare anything for the meeting, mention it here
- Call duration: [xx] minutes/hours
- Outline what you’ll tackle for them
- Remind them of what you’ll need from them on the day of - connect in Slack or Voxer, or let them know you won’t need them on the day of + will be in touch after!
- What will you provide to walk them through what you’ve created for them? Offboarding videos? A dashboard? Let them know here
- Do you offer support after the work is done? Explain how long they’ll have access to you and how you’ll communicate - email, Voxer, Slack, etc.
- Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Use this space to talk about why you created this offer, your experience with it, and why you’re passionate about helping others by means of it. This section is not really about you - its about them, and why you’re the right person to jump in and take this off their hands. If you’ve been there before or have seen clients struggle with this again and again, talk about that here.
Maria is a life-saver! Every year when tax time rolls around, I panic. This year, with her help, I was fully prepared and cool as a cucumber. You won’t regret booking with her, working with her is a total game changer!
CUSTOMER NAME
BUSINESS NAME
I had been ignoring my financials for YEARS, but with Maria’s amazing system, I now have clean books, a solid understanding of my key numbers, and no longer panic at tax time. Worth every penny!
CUSTOMER NAME
BUSINESS NAME
Deliverable 1
Deliverable 2
Deliverable 3
Deliverable 4
Deliverable 5
Deliverable 6
Or # easy payments of $XXX
HEADS UP: If there are any particular aspects that are not included in your VIP Offer, be sure to call them out here to save confusion or disappointment later.
- What if I am …?Your answer goes here. Also use this opportunity to address the fear or concern behind why they might be asking this question.
- What if I need to reschedule?Your answer goes here. Also use this opportunity to address the fear or concern behind why they might be asking this question.
- Can I also get this done, too?Your answer goes here. Also use this opportunity to address the fear or concern behind why they might be asking this question.
- Got another question?Invite them to email or message you. Also use this opportunity to address the fear or concern behind why they might be asking this question.
“Maria was nothing short of amazing – she created a PERFECT bookkeeping system for me and showed me how quickly + easily I can handle my financials. I can’t believe I waited this long to do this, I am so relieved I am no longer a financial hot mess. Highly recommended!
CUSTOMER NAME,
BUSINESS NAME
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